Welcome to my portfolio!
I am currently open to work! Do you have a UX or Product Design Management position open? Please Contact Me!
I am a product and UX design leader that is passionate about leading teams in crafting superior digital B2B and B2C experiences, with design decisions that are informed by data and customer insights. I believe if the design meets the core needs and addresses the goals of our customers, the business success will follow. I strive to inspire the creation of simple, elegant, innovative, highly transactional digital experiences that span mobile, tablet, desktop, and everything in between.
Domain Experience
As a Product Design Leader, I have deep domain expertise in leading teams responsible for designing customer facing mobile-first digital experiences in the areas of e-commerce (8 years), real estate (3 years) and health & wellness (2 years).
As a Sr. Product Design Manager at WW, I learned a ton of valuable new skills around how to design experiences that drive impactful behavior change through the lens of digital community and coaching. It was an amazing privilege to work alongside Applied Behavioral Science partners as we explored ways that design can be used to help people overcome unhealthy eating habits.
At eBay, I managed a small product design team dedicated to creating B2B and B2C customer experiences for real estate buying & selling in México, and C2C classifieds in South Africa.
At Fluid, I worked on projects for more than 40 e-commerce clients, including: Target, The North Face, JanSport, Wells Fargo, Oakley SI, Steve Madden, Google, World Market, Levi's, Clorox Brands (Fresh Step, Brita, Pine-Sol), Otterbox, Michael's, Charlotte Russe, Make Up For Ever, JELD-WEN, Bare Minerals, Shaklee, World Kitchen (Corelle, Corningware, Baker's Secret, etc), and more...
Leadership Experience
As a Product & UX Leader, I have managed multiple teams in product organizations of all sizes and maturities. During my time at WW, I scaled a team from 2 to 5 direct reports within our larger (20+ person) Product Design organization, was the chief hiring manager for the majority of my tenure, and enacted impactful process changes to improve our remote-first design culture and ways of working. I coordinated design deliverables and shipped design outcomes across multiple teams, including leading the product design experience for a completely new membership plan that launched in 2020 (Digital 360). See the Case Study.
Leadership Principles
Make a Meaningful Impact - obsessively connect every action, initiative, decision, and/or experience we build to the needs of our customers.
Create the Environment - Cultivate a safe space by leading with integrity, transparency, accountability, and empathy.
Permission to Fail, Obligation to Learn - Encourage teams to explore big ideas, generate hypothesis, and test! If we fail, fail fast, then apply what we have learned to the next test.
Extreme Ownership - High performing teams own all that they do. I strive to empower teams and individuals to drive decision making, build relationships, and hold each other accountable. It's ok to go outside your swim lane if you see something that needs doing.
Create Opportunities to Grow - Every problem to solve is an opportunity to learn and grow. I strive to ensure everyone has a clear career path ahead of them, and the opportunity to meet their professional goals.
Hobbies
I'm a huge UX nerd, I have been known to taxonomically arrange my pantry on a whim and am constantly on the lookout for new and interesting ways to organize my life. I also love gardening, cooking, baking, canning, and reading absurdly long historical fiction or fantasy novels. I can easily nerd out over Tolkein for hours.
I love to get outdoors. I enjoy hiking, rock climbing (both indoors and outside), and running 5 and 10k's with my dog. I also love waterskiing, which I have been doing since I was ten.